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Pia Seidel

Like a cheerleader, I love celebrating good design and bringing you closer to everything furniture- and interior design- related. I regularly curate simple yet sophisticated interior ideas, report on trends and interview creative minds about their work.

278 articles


  • News + Trends

    Unconventional park benches? Zurich shows how design brings us together

    by Pia Seidel

  • Guide

    Picture frames that steal the show from your photo

    by Pia Seidel

  • Opinion

    Pia’s Picks: squiggly home accessories

    by Pia Seidel

  • News + Trends

    A cup of design: teapots as works of art from Loewe

    by Pia Seidel

  • News + Trends

    Vinyl vibes: how record players are conquering furniture fairs

    by Pia Seidel

  • Guide

    Floating plates? This hack aces the trend in no time

    by Pia Seidel

  • Product test

    Swiss design can also be terry towelling: simple can be this good

    by Pia Seidel

  • News + Trends

    More beautiful, smarter, more accessible: design that inspires everyone

    by Pia Seidel

  • Guide

    The coolest storage solutions around right now

    by Pia Seidel

  • Guide

    This home decor hack changes everything

    by Pia Seidel

  • News + Trends

    Design for animals and humans: when birdhouses are more than just nesting places

    by Pia Seidel

  • Product test

    Could you forgive a pretty but annoying alarm clock?

    by Pia Seidel

  • Opinion

    Pia's picks: lamps that celebrate cables instead of hiding them

    by Pia Seidel

  • Guide

    Wall candle holders: why they are worthwhile

    by Pia Seidel

  • Guide

    These are the table lamp trends for 2025

    by Pia Seidel

  • News + Trends

    3 highlights of Zurich Design Weeks 2025

    by Pia Seidel

  • Background information

    What you see is not what you get: Designs that amaze

    by Pia Seidel

  • Guide

    After butter yellow comes chocolate brown: the colour trend for autumn 2025

    by Pia Seidel

  • Guide

    Suncatchers and eye-catchers: wonderful window decorations

    by Pia Seidel

  • Guide

    Bring your mood board to life: Pinterest trends for autumn

    by Pia Seidel

  • News + Trends

    11 days, 40 locations: your roadmap for the Zurich Design Weeks

    by Pia Seidel

  • Opinion

    Pia’s picks: these designs outshine standard vases

    by Pia Seidel

  • Guide

    Decoration idea: how to get more from your picture frames

    by Pia Seidel

  • Guide

    Create atmospheric lighting indoors and outdoors with these 9 pretty lanterns

    by Pia Seidel

  • News + Trends

    Butter yellow: the trend that has taken hold

    by Pia Seidel

  • Background information

    Stamps in furniture? Studio Palma makes it possible

    by Pia Seidel

  • News + Trends

    Antique vibes, modern twist - the interior trend that screams summer holiday

    by Pia Seidel

  • Opinion

    Pia’s Picks: jelly shoe-style home accessories

    by Pia Seidel

  • News + Trends

    Art or kitchen? Bitossi Ceramiche mixes both

    by Pia Seidel

  • News + Trends

    Design meets technology: three labels that make power spots more beautiful

    by Pia Seidel

  • Guide

    Are your books collecting dust in a corner? Time to spice up your books with these three styling tricks

    by Pia Seidel

  • Background information

    Less is more: Jean-Paul Brković on the essence of design

    by Pia Seidel

  • Product test

    Less cable clutter, more style – and a big price tag: the Avolt socket strip

    by Pia Seidel