The LUMIX S9 is the smallest and lightest full-frame system camera in the LUMIX S series. The latest 24 MP full-frame sensor captures content in rich detail with natural tones. Additionally, the camera is equipped with a phase-detection autofocus system that offers excellent subject tracking, as well as internal image stabilization that reduces blurriness caused by camera shake, even when shooting handheld. With the new MP4 Lite recording format for Open Gate capture, creatives can record high-quality videos for smartphones and social media, easily adjusting the aspect ratio with the new LUMIX Lab app. Furthermore, the speed of data transfer from the camera to the smartphone has been significantly improved. The innovative REAL TIME LUT function of the S9 is both creative and exciting. With a dedicated LUT button on the camera body, predefined or custom color styles can be quickly and directly applied in-camera. In combination with the LUMIX Lab app, users can develop their own unique LUT color files on their smartphones. This means that users can effortlessly create personalized photos and videos without the need for post-processing on a computer.