Milk Shake Creative Permanent Hair Color is a professional hair dye for long-lasting and intense results. The 100 ml formulation offers a permanent color change without Sodium Lauryl Sulfate (SLS) or Sodium Laureth Sulfate (SLES), making it suitable for individuals with sensitive scalps or those who wish to avoid these surfactants. The color provides even, intense coverage that maintains its vibrancy over multiple washes. The permanent color concept ensures that the color remains authentic and does not fade quickly, offering long-term satisfaction. The convenient 100 ml size is sufficient for a full application, depending on hair length and density. As part of the Milk Shake hair care line, this color emphasizes high-quality ingredients and professional results. The Creative series focuses on reliable performance for individual color expression options. The application typically involves mixing the color cream with the developer according to the instructions, followed by even application on clean, dry hair for optimal results. This product is ideal for users seeking salon-quality permanent hair color with the convenience of at-home application. The permanent nature means that the color change is not temporary and will require maintenance or color correction for future changes. For best results, a strand test is recommended before full application to confirm the color outcome and check for any potential sensitivities. To maintain product quality, it should be stored in a cool, dry place away from direct sunlight. The packaging is designed for easy handling and precise application. This hair color combines creative expression with hair care aspects through its formulated approach.