First in the world: With the JURA Z10, you can prepare both hot and cold specialty coffees thanks to the product's intelligent coffee grinder (P.R.G). Designed and manufactured with Swiss engineering, the new Z10 doubles the selection of specialty coffee beverages. With the push of a button, you can prepare all the most popular specialty coffees, from espresso to flat white. The JURA Z10 also opens up an entirely new world for coffee lovers by introducing cold specialty coffees to the market. This is made possible by the product's intelligent coffee grinder (P.R.G.), which instantly recognizes the selected specialty coffee drink and adjusts the grind size accordingly.

JURA has also developed a cold brewing process for the first time in the world. In this process, cold water slowly passes through freshly ground coffee under high pressure in pulses. The result is a perfect cold coffee experience that changes your perception of coffee drinking.

JURA also pays attention to user comfort and aesthetics. The new 4.3” touch screen of the JURA Z10 operates at twice the speed, and the Blue Crystal-colored rotary switch completes the user experience. Its sculptural design fits perfectly in Scandinavian kitchens, giving a refined and high-quality impression.

JURA – a responsible choice without compromising on quality and sustainability.

JURA represents a high-quality and stylish long-term investment where timeless Swiss design meets refined engineering excellence. Each specialty coffee is always made from fresh beans, cup by cup, minimizing waste.

Energy consumption occurs only during coffee preparation – no unnecessary part is left heating up. JURA coffee machines have a long service life, and spare parts are available for at least 10 years after the model’s production has ended.

All JURA devices are serviced in Finland, at the Vantaa Jura Hospitality Center, which also offers personal guidance.